2008 – MJA

Michael (MJ) AllenMichael J. (MJ) Allen
Contact | Michael (MJ) Allen Linkedin Profile LinkedIn
Sep 19

As a founder, creative technologist, digital strategist, and entrepreneur, I built this digital strategy agency to grow and lead a team of 12 cross-functional experts across 1,500 projects in the successful growth of multiple clients at early stage businesses and the digital transformation of large businesses in digital marketing and business strategy.

I built a client roster of 70 clients across a variety of business landscapes (ecommerce, startup, enterprise, social network, etc.) in over 40 industries, and produced client returns ranging from 20% to 400% ROI, and a 15% YOY growth rate attained through reputation and referrals.

I mentored clients in a customer-centric approach to understanding market challenges and digital strategies to drive business performance, how to build operations and great teams, delivered meaningful business results, and found passion as a coach for small businesses through a financial institutions entrepreneur and small business program.

I delivered X-fold results that exploited the customer journey across multi-channel experiences, including Search marketing, Paid media (native, display, ppc), content strategy, social media strategy and intelligence, marketing automation (customer lifecycle and nurture programs), affiliate/partner development, conversion optimization, and web analytics.

I led in numerous roles ranging from business development, strategist, account executive and management, coach / mentor and project manager and more.

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